Overview

The Growth Assistant is HookedGrowth's AI chat interface designed for teams in growing businesses.

Multiple providers and Models

• Access state of the art models from multiple providers like Google, OpenAI, Anthropic, DeepSeek and more

• Switch models in between messages in the same conversation

• Regenerate responses with different models using the same context

• Branch-off to new threads in between conversations preserving the original thread

• Choose from multiple AI providers and model tiers:

  • Standard - Fast, cost-effective for everyday tasks

  • Advance - More capable for complex analysis

  • Expert - Premium models with advanced reasoning

Context-aware responses

Every response can draw from your configured context across features:

Brand

• Brand Voice - Responses match your voice pillars and personality traits

• Channel Tone - Tone adjusts based on selected channel

• Grammar Rules - Your style conventions are applied

• Avoided Terms - Off-brand language is filtered

More context features are on our roadmap.

Collaborate on threads

• Ability to share with other members

• Organization-wide sharing

• Conversations preserves history, allowing member to share prompts, coach team members and more.

Built for teams in growing businesses

• One subscription. Unlimited Seats.

• Message quotas are shared across all team members

Model Tiers

• We have carefully selected models and categorised them for the best use case so you don’t have to

• More commentary about: Standards, Advance, and Expert

Message Quotas

• How do message quotas work

• Options when you run out of message quota:

  • Use a different model tier

  • Upgrade to the beta plan

  • Purchase message pack